A new coffee roaster that doesn’t get bogged down in elaborate tasting notes and acidities. But a brand identity that sits closer to the consumer, and focusses on the effects of coffee and the places it can take you.
- Visual Identity
- Positioning
- Packaging
Thanks to Jack and the Elsewhere team for giving us the creative freedom to explore this approach. All images shot in the roastery by Laura McCluskey
- Photography by Laura McCluskey