Identity, signage and print for a new restaurant and late bar in Clerkenwell from Grind. The level of detail to materials and finishes elevated this site from existing Grind locations. We focussed in on the use of herringbone tiling and 45 degree panelling within the space to create a mark and graphic language that sits within the Grind family but is unique the site.
Subtle references to the interior upholstery run through the colour palette with dusty pink and dark blue for menus, invites and other printed items.
As well as the mark, the 45 degree angle is continued as a theme throughout. Becoming a graphic device within printed material and way-finding.